What is VWO Insights and how does it work?
VWO Insights is a powerful cloud-based software designed to help eCommerce organizations gain insights into the behavior of website visitors, identify issues and opportunities, and improve overall customer experience. With VWO Insights, businesses can monitor consumer activity and behavior by tracking mouse movements, page visits, and drop-off rates using the screen recording module.
To help businesses understand how visitors interact with their website, VWO Insights provides a range of visual aids including heatmaps, click maps, scroll maps, and element lists. These tools enable administrators to gain a better understanding of click and scroll behavior, and identify the areas of the website that visitors find most engaging.
VWO Insights also includes a survey module that allows analysts to create custom on-page surveys and feedback forms that can be tailored to desktop, mobile, or browser-specific use. The survey module supports a wide range of question types including ratings, checkboxes, drop-down menus, and multiple choice questions.
By setting up analysis funnels based on pre-defined criteria such as link clicks, engagement on particular web pages, revenue generated, and forms submitted, businesses can use VWO Insights to generate valuable behavior analytics. VWO Insights can also be integrated with a range of third-party programs including WordPress, Magento, Shopify, and Clicktale via its API.
In addition to behavior analytics, VWO Insights enables businesses to categorize website visitors based on a range of factors including repeat or new visitors, location, preferred language, and operating system. This information can be used to further personalize the user experience and improve customer engagement.
Overall, VWO Insights provides businesses with a comprehensive suite of tools to gain insights into customer behavior, optimize website performance, and improve the overall customer experience.
VWO Insights Pricing
YEARLY
Learn more about VWO Insights pricing.
VWO Insights Features
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- Team SharingUsed to share the heatmaps, recorded sessions and other analytics with your team for coordination
- GDPR ComplianceMakes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union
- Form TestingOffers to check the performance of the forms and identify the fields negating visitor’s interest
- JavaScript Error DetectionHelps to detect any error in JavaScript that is resulting in bugs on the website
- Custom TargetingOffers to target a particular set of customers with a similar set of preferences and behaviors, thus bringing efficiency.
- Optimization ToolEnables optimization of contents/elements of your website without using any third-party application
- FunnelingHelps to identify pages/parts of your website responsible for the drop of a potential customer
- Customer FeedbackHelps the website owner to receive customer feedback directly from the website
- Chat IntegrationChat integration enables you to connect your project system directly to the email and chat solutions used by your team. This allows information to automatically flow back and forth between your project software and the email and chat tools that your team and stakeholders use every day.
- Real-time ViewView real-time live interaction of visitors on the website
- Filtered ResultsOffers to filter the results based on regions, devices and other criteria.
- Session RecordingEnables one to record remote access, support sessions, and meetings
- A/B TestingA/B testing is a method of comparing two versions of a webpage or app against each other to determine which one performs better. AB testing is essentially an experiment where two or more variants of a page are shown to users at random, and statistical analysis is used to determine which variation performs better for a given conversion goal
VWO Insights Technical details
| Support | 24/7 (Live rep) Online |
Customer Type | Large Enterprises Medium Business Small Business |
| API | Location / Phone Number | New Delhi, India / +1 415-349-0105 | |
| Deployment | SaaS/Web/Cloud | Official Website | https://vwo.com/insights/ |
| Category | Heat Map Software |
VWO Insights FAQs
VWO Insights is Heat Map Software. VWO Insights offers the following functionalities:
- Team Sharing
- GDPR Compliance
- Form Testing
- JavaScript Error Detection
- Custom Targeting
- Optimization Tool
- Funneling
- Customer Feedback
- Chat Integration
- Real-time View
- Filtered Results
- Session Recording
- A/B Testing
Learn more about VWO Insights features.
Here`s a list of the best alternatives for VWO Insights:
- Smartlook
- FullStory
- Hotjar
- Crazy Egg
- Plerdy
Yes, VWO Insights provides API.
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