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What is Sprig and how does it work?

Sprig is a product research platform that offers a wide range of features to help businesses capture valuable insights from their consumers quickly and easily. With Sprig, you can conduct video interviews, test ideas, and collect microsurveys to gain real-time feedback from your target audience.

One of the key benefits of using Sprig is that it allows you to save time and resources that would otherwise be spent on hiring, arranging, and conducting individual user interviews. Instead, you can record your interview questions and identify your target audience to hear their tone of voice and see their facial expressions. Sprig automatically evaluates and provides transcripts of each interview for easy analysis.

Sprig offers comprehensive research solutions that provide easy-to-understand insights at every step of development. Its approach gives you in-depth insights within hours, rather than weeks of gathering and evaluating data. You can collect feedback from your consumers before launching new products or services, improve your acquisition funnels, and get hyper-relevant feedback by conducting research with individual consumers at specified times.

Another great feature of Sprig is the ability to conduct quick and remote concept testing, which helps improve your product and messaging by surfacing user information through in-product, email, or link microsurveys. With Sprig, you can gain greater response rates and increased data confidence, resulting in improved product and business decisions.

Overall, Sprig is a versatile and user-friendly research platform that can help businesses gain valuable insights from their consumers quickly and efficiently, ultimately leading to better decision-making and improved product development.

Sprig Pricing

Pricing Model
Freemium , Subscription , Quotation Based





  • Web, iOS, Android, and link microsurvey delivery
  • Unlimited custom attributes and events
  • Full template gallery
  • Insights dashboard


$79  /Month


  • Includes features of Free plan, plus
  • Open-ended text analysis
  • Email microsurvey delivery
  • Additional active surveys




  • Includes features of Essentials plan, plus
  • Unlimited open-end text analysis
  • Customized microsurvey design
  • Single Sign-on (SSO) and Data export API
Screenshot of the Vendor Pricing Page


Sprig Features
UX Features

    • User ResearchHelps to study user behavior through task analysis and feedback methods
    • User JourneysHelps to measure the overall experience the user had while interacting with the system
    • Unmoderated TestingHelps conducting tests on fairly functional websites
    • PrototypingHelps increasing product design efficiency and enhances accuracy
    • For WebsitesAllows the application to run on websites
    • For MobileAllows the application to run on mobile apps
    • Usability TestingHelps in finding if the system is user-friendly from the end-user perspective
    • Screen Activity RecordingAllows recording every screen action during the user’s session
    • AnimationHelps doing motion design and animate the transitions for making UI elements lively
    • HeatmapsA heat map (or heatmap) is a graphical representation of data with color-coded values. Heatmaps make it easy to visualize and interpret complicated data at a glance. Heatmaps are a great way to see where visitors click, how far they scroll, and what they look at or miss on your website pages.

Sprig Technical details

Support Online Customer Type Large Enterprises
Medium Business
Small Business
API Location / Phone Number San Francisco, California
Deployment SaaS/Web/Cloud Official Website https://sprig.com/
Category UX Software

Sprig FAQs

Sprig is UX Software. Sprig offers the following functionalities:

  • User Research
  • User Journeys
  • Unmoderated Testing
  • Prototyping
  • For Websites
  • For Mobile

Learn more about Sprig features.

Here`s a list of the best alternatives for Sprig:

  1. UserTesting
  2. Maze
  3. Adobe XD
  4. Figma
  5. Userlytics

Yes, Sprig provides API.

Videos: Sprig

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