Showpad Content

Showpad is a leading software solution that helps sales and marketing teams to align their efforts and improve conversion rates. The software provides a centralized platform for managing and distributing high-impact content, enabling revenue teams to create a one-stop-shop for all their sales needs.

For marketers, Showpad helps to ensure that teams are using the latest, on-brand content, while also providing insights into which content is most effective. Enablement practitioners can use the platform to build out targeted training campaigns and drive cross-functional alignment.

Sellers benefit from having access to all the right resources to position themselves as trusted advisors to buying teams. Meanwhile, buying teams are able to work with sellers who are better prepared to understand their unique challenges and connect them with the right solutions.

Showpad has a proven track record of success, working with organizations of all sizes and maturity levels in over 50 countries. From small and medium-sized enterprises to large brands like Dow, GE, Honeywell, Johnson & Johnson and Coca-Cola EuroPacific Partners, Showpad has been shown to be a powerful revenue accelerator.

The company is dual-headquartered in Chicago, IL and Ghent, Belgium, and is powered by a diverse global workforce.