Back in 2012, Gusto launched as ZenPayroll. It was actually one of three startups by its founders – all living together in Palo Alto and paying themselves with money from the company. The initial goal for the company was to build a backend system to allow them to pay workers. Today, more than 100,000 businesses across the country use Gusto to run payroll and administer benefits. Gusto also has offices in San Francisco, New York City, and Denver.
Built mainly for small businesses, the platform is also capable of automating the calculation, payment, and submission of a company’s payroll taxes at whatever government level. In the meanwhile, it will ensure that businesses can pay through bank deposit or check options, automate calculations, year-end forms, and taxation to avoid critical errors, and save even more time to handle bookkeeping on its own.