ClickStory

Web Analytics Features

• • Alert NotificationsAlert notifications are actionable and content-rich push notifications sent by a software. These notifications can be for anything from new leads to cases that have been ignored or discount requests.
  • Multiple Site ManagementHelps to analyze and track more than one websites
  • Time on site TrackingTime on site tracking is a key metric for calculating user response that can be used in web pages and applications to assess users’ time on site. It’s a feature of web analytics that helps you better understand your users and business applications.
  • User Interaction TrackingCustomer interaction tracking is the process of collecting data about customer experiences at all levels of a company. A customer interaction tracking system not only keeps track of consumers who have purchased a product or service but also of potential customers and how they communicate with sales organizations in the future.
  • Goal TrackingAllows to track progress to reach business objectives
  • Conversion TrackingConversion tracking refers to the ability to link site interactions to metrics on who has interacted with your campaigns. You can calculate how often your ads contribute to real-world results, such as phone orders, bookings, and more, by tracking conversions.
  • Campaign ManagementCampaign management means identifying the strategies you will use to support your business goals, then designing, planning, testing, and monitoring the campaign, and analyzing the results along the way.
  • Event TrackingEvent tracking is the process of gathering information about a lead’s activities when they land on your website as well as a customer’s interaction with your product. To capture visitor interaction and customer engagement, event monitoring software integrates with your website and product. However, most applications will intelligently monitor user behavior and chronologically organize their activity in a timeline to the appropriate record in the database.
  • HeatmapsA heat map (or heatmap) is a graphical representation of data with color-coded values. Heatmaps make it easy to visualize and interpret complicated data at a glance. Heatmaps are a great way to see where visitors click, how far they scroll, and what they look at or miss on your website pages.
  • Report GenerationReport generation helps you to retrieve all of the data you need from the database and display it online or export it in a variety of formats.